Monday, August 18, 2014

How Are Co-Branded Prepaid Cards Beneficial For Your Business?

By John Stealth


Back then, paying cash was the only way a consumer could purchase goods and services, but with time that all changed. Now, consumers are able to purchase goods and services via a number of different payments methods that include debit cards, checks, money orders, prepaid credit cards, credit cards, and bank drafts.

Prepaid Credit Cards Unlike a genuine credit card, all prepaid credit cards provide the cardholder with a fixed amount of money that has been previously stored into the card. Thus, although a prepaid credit card works just like a normal credit card, the money used by the individual to purchase items is their own.

Co-branded Prepaid Cards. Some companies provide their customers and employees with the opportunity to apply for a co-branded card, on which more than one brand logo is symbolized. The brands logos are usually of the business itself, along with the logo of MasterCard or Visa, the two major prepaid card program providers in the world.

Thus, a co-branded card is a type of partnership between your business and MasterCard or Visa; that allows you to provide your customers and staff with the opportunity to spend money all over the globe with the help of a prepaid card program.

Business Benefits of Co-Branded Cards A co-branded prepaid credit card can bring a number of benefits for your commercial enterprise. Some of the most common advantages include:

Co-branded prepaid cards are a beneficial investment for your business to make. Following are reasons stating how your business can benefit from the use of a co-branded card:

Your customers will feel at ease when using the card, as it minimizes the risk of stolen identity and leaked personal details, and in the process increases your profits.

Employees will also benefit from a prepaid card program, as it will provide them with easy access to their moment and they will also be able to use the money directly with the card.

A credit card provides the cardholder with immediate access and control to their money, so that they can shop with ease without carrying cash.

- Having funds transferred to a card will allow the cardholder immediate access to the money, making it easier for them to resume their purchases without wasting time in lengthy transactions.

Opting for a co-branded prepaid card has a number of benefits and if you want to bring additional growth, success and publicity to your business, offer a co-branded card to your customers, printed with your logo for additional marketing.




About the Author:



No comments:

Post a Comment