Thursday, January 16, 2014

Top Article Marketing Tactics

By Kelle Dudack


If you're looking for a new way to sell your products, you may want to consider article marketing. Article marketing is a great way to discretely promote products to readers. But what can you do to make sure your article marketing is a success? In this piece, we'll give you the tips you need to accomplish your goals.

Keep your content up to date. If readers come across an older article and realize it is dated, they will leave immediately. You should try to keep your articles recent, which can simply be done by adding links to updated articles. Take advantage of the "Most Recent" or "Most Popular" features on your site. This way, even old content will generate money for you.

Get away from stiff AP style regulations and rules when you write for SEO. The benefit is references inside your article or blog that are more helpful within search engines. You will have to follow AP rules for content that flows, but reduce the restrictions to generate improved results from search engines.

Do not worry about online plagiarism. When another website copies your written work, claim credit by advertising to the public, just how many websites use and trust your material. Consider linking your web page to the web pages that have taken your content. Claiming credit in this way will be much cheaper than hiring a lawyer for copyright litigation.

Do your keyword research. If you have already written an article, but aren't sure what to title it, look for commonly searched keywords that will fit the article. Do not use keywords that don't match up. No one likes to be looking for fishing gear and click on an article about the most recent music videos. Make sure you don't use overly complicated or formal language in your articles, or you run the risk of driving away your readers. Use simple, everyday language that is clear and straightforward to understand. You want to appeal to the widest audience possible, so don't pitch your articles too high.

Use a mixed level of writing in your articles. When working to promote something that involves technical intricacies, be sure you do not neglect to discuss them. At the same time, make sure to explain any technical information for the lay-people reading your article. Writing with a broad audience in mind will cause people to trust you more.

Looking at what other authors are publishing out there is a great way to help develop your article marketing campaign. You should always avoid plagiarizing anyone's content, but you also need to see how the experts are getting through to their respective niche via the content they write and distribute.

Work on your writing. Consider your writing ability to be a skill that you can improve upon. The more you work on honing your article writing, the happier your readers will be with the results. Practice writing about things you will not be publishing to keep up with your new talents.

As you begin to learn more about article marketing, you will inevitably see that you can carve out a path to success by applying solid and working tips one at a time. As one method begins to work, it then opens the door to another variety of tactics you can use. Take things slowly, and use these tips for your success.




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