Sunday, May 11, 2014

Can An Online Marketing Firm Make Use Of Tumblr?

By Robbie Sutter


There are various platforms meant to market products, services, and things of that nature. Facebook and Twitter stand as a couple of examples to make note of but out of the entirety of networking platforms out there, Tumblr is commonly overlooked. I do not know why this is the case, as this particular site harnesses potential that is not taken as serious as it should be. If you'd like to utilize Tumblr for the sake of advertising, I'm sure that any online marketing firm would support such a venture.

One of the common questions that I have been asked is that, "Isn't Tumblr more like a hobbyist's site as opposed to anything else?" While it's clear that most of Tumblr's user base spends time on the site for the sake of leisure, there are many companies that actually have presences on it. Companies like Coca Cola and eBay have accounts, which should give you a good understanding of how much they value the site. To say the least, there are reasons to value such a platform.

The focus on Tumblr is, from what I have seen, set on blogging and this is a point that every online marketing firm should make note of. With that said, though, Tumblr's focus on blogging is very different when considering the fact that text is just one element to incorporate. After all, with this site's focus on images - memes being just one of many examples - the approach that is seen here will very likely be worlds apart from other platforms. However, the ability to become acquainted with this site can bring about rewards.

Firms such as fishbat will be able to tell you all about the impact that Tumblr can have, especially when the focus on sharing is far more prominent on this site. From what I have seen, due to the high volume of shared content, blog posts with smartly-implemented hyperlinks will be able to stand out that much more in the long term. Hashtags are also worth noting, since any online marketing firm can support the idea that this helps to make tagged posts more visible. In my view, these are just a couple of other concepts that help to illustrate Tumblr's probable impact for any business.

In order to keep your marketing efforts going at a rapid pace, it is difficult to overlook the importance that is connected to Tumblr. It is one such platform that can be used just as much for businesses purposes as leisurely purposes. Those who are involved in the field of writing should understand why Tumblr can help to make blogging efforts stand out. If you are able to approach Tumblr with a learned mindset, it is likely that you will start to reap its benefits before long.




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