Thursday, June 11, 2015

How To Tap Into Your Network's Potential

By Bryan Frances


Some folks are looking at network marketing because they feel it doesn't require training, an investment, or a large amount of knowledge to succeed. Well, to put it simply, that is incorrect. Find out what you don't know or may be missing about network marketing in this article.

If you want to build a successful network marketing business, you should be practicing relationship marketing. By listening carefully and paying attention to the things that people need, you gain their trust and are able to help them in a personal way. The special attention you show other people, now will pay off substantially in the future.

One of the biggest pitfalls that people involved in network marketing encounter is laziness or simply getting too comfortable. Even though network marketing can give you results very quickly, it is not a get rich quick scheme. It requires work! Therefore, to be successful you should treat it like any other job and set hours each day dedicated to your job.

How do you plan on funding your network marketing strategy? A successful campaign won't be free until it begins to pay for itself, so you have to think of where the money that you plan to put up at the start, will come from. If you don't have the money, how can you earn it?

When you are meeting a new prospect, do not try to attack them with your enthusiasm. Stay calm and give your prospect respect by having an actual conversation. If you go into every new contact with a "sale, sale, sale!" strategy, you will lose many potential customers. Many people are turned off by an over-enthusiastic approach.

As a network marketer working as a recruiter, you will have to show and prove the financial capabilities of what you're doing. People cannot feel as if they're being used to pad your personal bank account. Show them examples of people who've made money and how they can follow that path.

Approach people with questions, not statements. If you give someone the opportunity to answer a question, you are starting a conversation. Approaching with a statement doesn't give the prospect an opening to interact with you and can be a real turn off. When someone gets to answer a question they feel involved in the process and are more attuned to listening to you.

When marketing your business, use an email address that looks professional. Part of being a good network marketer is your reputation, and will get you noticed - but not in a good way. Buy your own domain name for your website and set-up a mail server. Afterwards, use your first and last name as the start of your email address. Focus on what your networking contacts want. Pay attention to what is missing in their life and what they hope to get out of network marketing. Those are the points that you can focus on when you market directly to them. Getting a prospective client into your network isn't about what you want, it's about giving them what they want.

Never EVER post on your network marketing blog or forum about personal issues unless they relate to your business in a positive manner. For example, posting that you were able to attend your daughter's baseball game today because of the flexibility of your job is fine. Posting that your wife is leaving you because you're a penniless hack is NOT. Watch what you say online, it's there forever.

Once you feel you have a good handle on network marketing, host some seminars to teach others what you've learned. Not only can you gather leads through this method, but you'll also make additional income as students are more than willing to pay for your tips and tricks. Give them an added bonus of access to a password-protected area of your site with further information and tools.




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